Privacy Policy

 

Privacy Policy

MarketLab ("we," "our," "us") is committed to protecting your privacy. This policy explains how your personal information is collected, used, and disclosed when you use the DrawMyPet website (https://draw-my-pet.com) and its subdomains (collectively, the "Service"). By accessing or using the Service, you acknowledge that you have read and understood this policy, as well as our Terms of Use, and accept our data practices.

1. Definitions

Term Meaning
Cookie A small text file stored by your browser to recognize your device, remember preferences, or gather statistics.
Company MarketLab, the publisher of the DrawMyPet website and data controller.
Customer Any business, organization, or individual placing an order for DrawMyPet products.
Device Computer, smartphone, tablet, or any terminal used to access the Service.
IP Address A number assigned to a Device connected to the internet, which may indicate its geographical location.
Personal Data Any information that directly or indirectly identifies a natural person.
Third-Party Service Advertising partners, payment processors, email service providers, or any external provider involved in the Service.
You A person visiting the website or using the Service.

2. Data Collected

We collect the following information when you:

  • Browse the website;
  • Create an account or place an order;
  • Subscribe to the newsletter;
  • Fill out a form or respond to a survey.

Categories of Data Collected

  • First and last name / username
  • Email address
  • Postal and delivery address
  • Phone number (optional)
  • Payment information (managed by our payment processor, not stored by MarketLab)
  • Order history, product preferences, cart contents
  • Cookies and usage data (pages visited, session duration, browser type, etc.)

3. Purposes of Processing

Purpose Legal Basis*
Order processing, billing, and customer support Contract
Personalization of your user experience Legitimate Interest
Website and service improvement (analytics, testing) Legitimate Interest
Sending marketing emails (if consented) Consent
Product review management Legitimate Interest
Fraud prevention Legitimate Interest / Legal Obligation

*Under Regulation (EU) 2016/679 (GDPR).

4. Cookies

We use:

  • Technical cookies (essential for website functionality)
  • Analytical cookies (audience measurement: Google Analytics or equivalent)
  • Marketing cookies (personalized advertising via partners like Meta or Google Ads—only with your consent)

You may refuse or delete cookies via your browser settings or our consent banner.

5. Data Recipients

Your data may be shared only with:

  • Our logistics and payment providers to fulfill your order;
  • Our email service providers for sending newsletters (if subscribed);
  • Competent authorities, if required by law.

We do not sell or rent your data to third parties.

6. Data Retention Periods

Data Type Retention Period
Customer account and order history 5 years after last activity
Invoices 10 years (accounting obligation)
Marketing data Until consent withdrawal or 3 years after last contact
Cookies Maximum 13 months

7. Security Measures

  • Encrypted connection (HTTPS/TLS)
  • Secure servers hosted in the EU
  • Restricted access via authentication and limited permissions

8. Your Rights

You have the right to:

  • Access your data;
  • Rectify or erase your data;
  • Object to or restrict processing;
  • Data portability (export in a readable format).

To exercise your rights, contact us at contact@draw-my-pet.com (subject: Personal Data). We will respond within one month.

You may also file a complaint with the CNIL (www.cnil.fr).

9. Policy Updates

This policy may be updated to reflect regulatory or operational changes. Any significant modifications will be announced on the website or via email.

10. Contact

Email: contact@draw-my-pet.com Contact Form: https://draw-my-pet.com/pages/contact

© 2025 MarketLab – All rights reserved.